Studio SPRNG Branding

This fitness brand gave me the opportunity to create a sleek, high end looking brand. The mark that I designed for this brand incorporates the abstract idea of a spring while subtly using the shape of an 'S' to point back to the name. The overall shape was designed with rounded corners on opposite sides. This shape was also carried over to other marketing materials to create a cohesiveness within the brand identity.< back to portfolio
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